On behalf of SwedCham China and the Consulate General of Sweden we would like to invite FBCS members to a breakfast seminar on the topic New Retail & O2O. The expressions "New Retail" and "O2O (online to offline)" are probably the buzzwords of the year, especially in China. The concepts aims to explain the development of the seamless experience between the online and offline world. The trend suggests that more and more online retailers are focusing on establishing traditional brick and mortar stores but with the advantages of e-commerce, logistic solutions and data.


  • 7. 45 Registration & Breakfast Buffet
  • 8.10 - 8.15 Welcome & Introduction
  • 8.15 - 8.30 Jacob Johansen
  • 8.30 - 8.45 Johan Wikander & Helena Svensson, Johan&Johan
  • 8.45 - 9.00 Hema, Alibaba Group
  • 9.00 - 9.45 Panel discussion - Q&A
  • 9.45 - 10.00 Mingle & Network


Jacob Johansen, Independent Business Advisor

Hema, Alibaba Group

Johan Wikander & Helena Svensson, Johan&Johan

MODERATOR: Tomas Larsson, Kairos Future

PRICE: Participation Fee for this event is 100 RMB for Members and 350 RMB for Non-Members. The price includes breakfast.

REGISTRATION: Registration is required to confirm a seat. You may register by replying to fbcs@fbcs.fi until Monday, May 21, 2018 or as long as there are seats available. Registration is binding and no-shows will be charged RMB 220 unless cancelled before the end-of-day of the final registration date.

ELIGIBILITY: All of the employees of FBCS member companies can participate at our events at Membership conditions (discounted price, access to member only events). Please do not hesitate to forward this event invitation to your colleagues.